AA CORPORATION ATTENDED AT “VIETNAM FURNITURE MATCHING WEEK 2021”
From April 12 to April 19 in Ho Chi Minh City, “Vietnam Furniture Matching Week” was organized by HAWA which has attracted more than 400 representatives from international buyers (sourcing), manufacturers, Enterprise (DN) in wood processing and handicraft industry along with big brands such as Kingfisher, IKEA, Ashley, Rowico, Target, Carrefour Vietnam, Test Rite, Modus … AA Corporation also introduced 2 luxury interior products from “George Bensley – Great British Furniture” – A brand name of AA Corporation.
Mr. Nguyen Quoc Khanh, Chairman of HAWA & AA Corporation, shared that “Vietnam Furniture Matching Week” is celebrated at the right time “golden” in the season of product search and ordering (March – April ).
Therefore, the event is expected to solve the bottleneck in the trade of the world furniture market, which is being impacted by COVID-19 during the past time.
The most important highlight in “Vietnam Furniture Matching Week 2021” is “Furniture sourcing day” which took place on April 14 with the participation of more than 400 representatives from buying units. international, manufacturer, and enterprise in the wood processing and handicraft industry such as Kingfisher, IKEA, Ashley, Rowico, Target, Carrefour Vietnam, Test Rite, Modus …
In addition to meeting and introducing production capabilities through the technology platform supported by the organizers, businesses also bring to the event their signature furniture products for display. AA Corporation also introduced 2 unique products from “George Bensley – Great British Furniture” – A brand name of AA Corporation with 100% made from the skillful, meticulous hands of Vietnamese workers which proved that the talent of Vietnamese workers can completely meet global aesthetic and quality standards.
In addition to trade and exhibition activities, Furniture sourcing day also has 2 major seminars on Building a business management system to meet the sustainable purchasing needs of the market and Export opportunities for wood products. and handicrafts with Amazon, to provide businesses with an up-to-date, useful source of information in international business.
Mr. Nguyen Chanh Phuong, Vice President & Secretary of HAWA shared that during “Vietnam Furniture Matching Week 2021”, there will be a series of webinar events, broadcast online on HOPE platform with the participation and coordination between HAWA and international partners such as: Furniture Today, SIPPO, Vietnam Trade Office in other countries to promote communication to a large number of global customers.
Mr. Nguyen Chanh Phuong also mentioned that in Asia area, Vietnam has long been an ideal destination for international buyers. However, due to the impact of the epidemic, the annual international trade fairs cannot take place, both in Vietnam and the world, many businesses may miss opportunities in developing sales and improving their sales. good position.
During “Furniture Sourcing Day”, HAWA awarded the 19th Hoa Mai Design Contest. It was starting in October 2020, the awards received 350 entries from North to South in the preliminary round. This is an annual award organized by HAWA which aiming to provide an open playing field for the creative industry in Vietnam.
Overcoming 18 products in the final round – the work of Hung King Family and S21-Rocking Chair by designer Nguyen Duc Huynh, from Scancom Company, was honored to be the best work. Hung King Family is a set of tables and chairs inspired by Nguyen Duc Huynh once to the relic of King Hung Temple, admiring the arched architecture in the oriental style. The work is built on the connection of traditional Eastern families and the intersection of needle and neck, to produce a set of tables and chairs with Asian style but with a very “western” blue and mainstream wicker component behind the back. Manufacturing was supported by AA Corporation. Likewise, Rocking Chair is a set of rocking chairs inspired by hand trolleys, which are very familiar in Vietnamese life.